VG Insights

Steam Unit Sales Estimator

This tool is built to help game developers estimate the total units sold for their game. The tool looks at other similar games and their historical performance to estimate the sales.

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Filters – choose the game type you want to estimate sales for
Game mode
Subgenre
Tags
Publisher classification
Games selected: 7,500
Filters always applied: paid games with at least 1,000 units sold and released in the last 3 years. This is to compare the more relevant games and exclude very small hobby projects.

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Estimated Units Sold
Upside Case 5,000 - 7,500 Base Case 3,000 - 4,000 Downside Case 500 - 750 Median 3,000 Average 6,000